A recent personnel change at BMW Group is worth highlighting, particularly because it involves female professionals. Sourour Stanke has been welcomed as the newest addition to the core leadership team of Global Corporate …
In the past few years, a significant transformation has been unfolding in the realm of mobility. Women are assuming leadership roles, spearheading inventive solutions, and actively shaping discussions on sustainable and inclusive …
In our latest edition of our interview series ‘5+1’ get to know Balkiz Sarihan, CEO & Head of UAM (Urban Air Mobility) at Airbus. As a pioneering force in the fast-evolving UAM sector, Airbus leads the way with innovative solutions …
We kick off the new year with our first '5+1' interview, featuring Elena Schwoerer, CMF Designer at MINI. With a background in textile design, Elena brings a unique perspective to her role in shaping the visual and tactile …
Volvo Cars has recently named Vanessa Butani as the new Head of Global Sustainability, effective from April 1, 2024. Butani will be taking over from Anders Kärrberg, who is retiring after leading the Global Sustainability Team since …
Eli Electric Vehicles is reshaping personal transportation with their cutting-edge micro-EVs designed for short daily trips. Their flagship model, Eli ZERO, embodies simplicity and elegance, empowering riders to rediscover their …
In a game-changing move, Figure, a California-based company specialising in autonomous humanoid robots, has recently announced a strategic commercial partnership with BMW Manufacturing Co., LLC. This collaboration aims …
As a significant leap toward sustainability and innovation, the BMW Group unveils the BMW Vision Neue Klasse X. This visionary vehicle not only provides a glimpse into the future of Sports Activity Vehicles (SAVs) but also embodies the …
In the realm of automotive innovation, one thing is becoming increasingly clear — the future is electric. The shift towards sustainability and performance is not merely a trend, it's the roadmap for the next generation of vehicles …
The Iziko Museums of South Africa and BMW have announced their collaboration for the upcoming exhibition titled “Then I Knew I Was Good at Painting”: Esther Mahlangu. A Retrospective. This exhibition, curated by Nontobeko …
Lexus has revealed a captivating solar sculpture titled "8 Minutes and 20 Seconds" at the Institute of Contemporary Art, Miami (ICA Miami). This installation, created by Dutch solar designer Marjan van Aubel, showcases the Lexus …
In our latest edition of "On the move with design visionaries”, we have the honour of featuring Dan Fidgett, the Vice President of CMF Design at Volvo Cars. With a distinguished and longtime career in fashion and sportswear design …
Welcome to the second edition of our newest interview series, "On the move with design visionaries”, tailored specifically for designers in the mobility industry. In this edition, we have the honour of featuring Stefan Sielaff, …
Expect the unexpected.
#weareellectric
elle – view all
Inspiring women and their visions
In our latest ‘5+1’ interview, we had the pleasure of talking to Carolin Schuett, Lead CMF (Colour, Material, and Finish) Designer at MAN Truck. Throughout our interview, Carolin provides valuable insights into her daily routine in her job …
A recent personnel change at BMW Group is worth highlighting, particularly because it involves female professionals. Sourour Stanke has been welcomed as the newest addition to the core leadership team of Global Corporate …
In the past few years, a significant transformation has been unfolding in the realm of mobility. Women are assuming leadership roles, spearheading inventive solutions, and actively shaping discussions on sustainable and inclusive …
In our latest edition of our interview series ‘5+1’ get to know Balkiz Sarihan, CEO & Head of UAM (Urban Air Mobility) at Airbus. As a pioneering force in the fast-evolving UAM sector, Airbus leads the way with innovative solutions …
mobility – view all
A comprehensive look into brands, models, concepts, innovations and the people behind
Eli Electric Vehicles is reshaping personal transportation with their cutting-edge micro-EVs designed for short daily trips. Their flagship model, Eli ZERO, embodies simplicity and elegance, empowering riders to rediscover their …
In a game-changing move, Figure, a California-based company specialising in autonomous humanoid robots, has recently announced a strategic commercial partnership with BMW Manufacturing Co., LLC. This collaboration aims …
Sirius Aviation AG, the Swiss aviation startup, is proud to unveil the groundbreaking Sirius Jet, a Vertical Take-Off and Landing (VTOL) aircraft powered by hydrogen. Developed in collaboration with BMW Designworks and …
Continental debuts its innovative Crystal Center Display at CES 2024, showcasing a frameless and semitransparent design that integrates minimalist luxury into car interiors. Developed in collaboration with Swarovski Mobility …
stories – view all
We test mobility solutions and visit worthwhile companies on-site
As a significant leap toward sustainability and innovation, the BMW Group unveils the BMW Vision Neue Klasse X. This visionary vehicle not only provides a glimpse into the future of Sports Activity Vehicles (SAVs) but also embodies the …
In the realm of automotive innovation, one thing is becoming increasingly clear — the future is electric. The shift towards sustainability and performance is not merely a trend, it's the roadmap for the next generation of vehicles …
The international art fair Frieze Los Angeles is back, and today, on February 29th, the BMW Group presents the BMW i5 Flow NOSTOKANA, a one-of-a-kind fusion of art and innovation. We not only had the chance to have a closer look …
Smart has embarked on a new era with the renewal of its brand, product, and business model, being now a joint venture of Mercedes and Geely. The first vehicle that has been launched as part of its expansion was the all-new …
zeitgeist – view all
The intersection of mobility – design, culture, art, music, fashion and sport
The Iziko Museums of South Africa and BMW have announced their collaboration for the upcoming exhibition titled “Then I Knew I Was Good at Painting”: Esther Mahlangu. A Retrospective. This exhibition, curated by Nontobeko …
Lexus has revealed a captivating solar sculpture titled "8 Minutes and 20 Seconds" at the Institute of Contemporary Art, Miami (ICA Miami). This installation, created by Dutch solar designer Marjan van Aubel, showcases the Lexus …
BMW has once again partnered with Art Basel as an official sponsor for the 21-year anniversary of Art Basel Miami Beach. As part of this collaboration, BMW and artist Alex Israel have created a unique AI-powered video installation …
A hydrogen refueling station gets a touch of extravagance as renowned designer Philippe Starck partners with European hydrogen mobility company HRS to create a striking reflective polished steel cabinet box, attracting …
interviews – view all
Take a peek into the visionary minds in mobility
In our latest edition of "On the move with design visionaries”, we have the honour of featuring Dan Fidgett, the Vice President of CMF Design at Volvo Cars. With a distinguished and longtime career in fashion and sportswear design …
Welcome to the second edition of our newest interview series, "On the move with design visionaries”, tailored specifically for designers in the mobility industry. In this edition, we have the honour of featuring Stefan Sielaff, …
Welcome to our newest interview series, "On the move with design visionaries." Tailored specifically for designers in the mobility industry, this series will cover a wide range of topics, from exterior and interior design to UI/UX and …
At ellectric, we take pride in our commitment to delivering innovative and creative content in the mobility landscape. Building on the success of our '5+1' interview series featuring inspiring women, we are excited to introduce our …
ellectric music
If you’ve followed ellectric’s journey for a while, you’ll know that music is a big part of our relationship to mobility.
It influences how we move, and the experience we have as we’re on the road, no matter where we are.
This is why we brought to you the category ellectric music, including volume, spirit and collaborative playlist.
We have already released 201 ellectric volumes + 2 collaborative playlists with Ted Jasper and Liam Mour.
job offers
Are you interested in shaping the future of mobility?
Then become part of ellectric’s exciting journey as a Content Editor or Social Media Manager (m/w/d).
We are looking for an intern (mandatory) or working student – starting now. Apply now.

In our latest ‘5+1’ interview, we had the pleasure of talking to Carolin Schuett, Lead CMF (Colour, Material, and Finish) Designer at MAN Truck. Throughout our interview, Carolin provides valuable insights into her daily routine in her job …